What is AdsWire
AdsWire is the first Model Context Protocol (MCP) server built for paid media management.
Your AI agent — Claude Desktop, claude.ai, or any MCP-compatible client — gets full operational access to your Google Ads accounts through a single authenticated connection. Ask in plain English. The agent executes. Every change waits for your approval.
What you can do
- Pull performance reports across all campaigns, ad groups, keywords and ads
- Find problems automatically — disapproved ads, wasted spend, low quality scores
- Monitor budgets — daily pacing alerts before overspend becomes a crisis
- Execute changes — create campaigns, adjust bids, pause underperformers
- Audit everything — every action is logged with a timestamp and operator ID
How it works
AdsWire sits between your AI agent and the Google Ads API:
Your AI agent (Claude Desktop / claude.ai)
↓ MCP protocol
AdsWire (api.adswire.io)
↓ Google Ads API
Your ad accounts
Your agent discovers all available tools automatically via MCP's tools/list.
It knows what it can do before you ask — no manual tool registration.
Get started
→ Quickstart — connect in 5 minutes → Browse all tools → Start your free trial